College of Applied science and technology (CAST)

Having worked at CAST for roughly three years, I have taken on and performed a variety of tasks. From informal event posters, to school program brochures, newsletter templates, various swag, program mail ads, consultations, and more, I have included a small peek at the work I have done here.

 
 

Applied technical leadership brochure

Recently, a school within the college launched a new degree program. In order to give potential applicants an idea of the degree and its requirements, I worked with our communications head, the department head, and our college dean to create a brochure for the program. Colors and typefaces align with the pre-existing brand created for the college and school, and additional assets were found by myself.

 
 
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Delegate Suite (2016)

Each year, delegates are chosen for the each school and the college. As this is quite an honor for the chosen students, a set of collateral accompanies their accomplishment through graduation. A large poster with all of the delegates is hung in our main building, a brochure with all of the delegates and their backgrounds is handed out at graduation where posters featuring each are displayed, and a framed certificate is sent home with every delegate.

The pattern shown on each piece is derived from a banner representing CAST which is carried at every graduation.

 

 
 
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Ice cream social (events)

Through a variety of events which I create posters and emails for, the ice cream social is one that occurs every year where I am able to branch out and work outside of the normal brand.

 
 
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Interim Branding

With a new dean and the college's rebrand still in its creative stage, we wanted to embrace the current colors of the schools, as well as develop a simple, consistent system with which to refer to CAST as a whole. As we cater to all schools within the college and work in a fairly fluid manner, I develop additional variations as needed.